Twitter's latest marketing ideas

DoThere are generally two types of SNS marketing. One is to use some Twitter group control tools to post, leave messages, follow, etc. through batch accounts, and the other is to market through a batch of intensive accounts. This method is to focus on quality rather than quantity, especially Facebook advertising. Let’s take Twitter as an example to see how it is done:

1. Account classification (the role played by the account)

(1) Real users. You need to set some image for your account, such as a college student who loves music. For example, if you sell some musical instruments, the account can be used as a user to ask questions, comments or answers under the company's tweets. Compared with real users, you need to pay attention to the account during the account building. When conducting activities, you need to refer to the portrait of the person, such as preferences, habits, nationality, etc., which determines the content of your tweets, the object of your followers, etc.

(2) Brand promotion ambassador.

Regarding promotional accounts, they are actually divided into two categories. One is simply transmitting information, such as batch posting and leaving messages. This type is to win with large quantities, which ensures exposure in terms of quantity. Insufficient means insufficient interactivity, and if you want to carefully explore some customers, you cannot take into account both. Therefore, it is best to use it in combination with the second type. For some designated users, they can communicate through some refined accounts to avoid unresponsive problems. Usually, you will become your loyal fans by posting some information that is valuable to users and answering their questions over time. However, now the promotion account also has an important role to attract the audience of potential customers. Drag them to a blog or website.

At present, many people use group control to drive traffic on social platforms+Fingerprint browser to register, maintain account and market. Social group control ensures the number of promotions, while fingerprint browser ensures the quality of promotions and ensures real-time dialogue and communication with potential customers.

2. Precautions and suggestions

(1) Activity

existTwitter, only when you are active enough will attract people to follow you, so you need to publish valuable information frequently, but you should also pay attention to leaving a certain interval to facilitate communication with users and avoiding the situation where you are singing a solo show alone.

(2) Content

Due to the limitations of characters, it may not be enough for you to describe it in detail, and of course it is not recommended to write long articles. So how to handle this relationship well? You need to use short copy to attract attention and attract users to click on your link.Twitter will automatically shorten your links for you, which is very suitable for attracting traffic to blogs or websites.

(3) Environment

3.Account environment is the key

① Device parameter association. The platform will determine whether it is related based on hardware device parameters (such as sound card, system, graphics card manufacturer, graphics card model, etc.);

②IP environment. Is the IP pure, is the camouflage sufficient, and can it hide the real address?

③Fingerprint environment. In the browser environment, can you choose the browser version and set the browser fingerprint?

If the above three requirements can be met, there is no need to worry about account security.